‘Insurance Broker of 2025’ win is a delight for Alan Boswell Group

It is with great pleasure that we announce the Alan Boswell Group as the winner of the prestigious title ‘Insurance Broker of the Year’ at the British Insurance Awards 2025, held at the iconic Royal Albert Hall. This esteemed award is a reflection of the group’s outstanding dedication to customer service, client retention, and overall excellence within the UK insurance industry. The Alan Boswell Group’s commitment to providing top-notch service has truly set them apart from their peers, and this recognition is a testament to their hard work and unwavering commitment to their clients. As the group’s executive chairman, Alan Boswell, humbly acknowledged, “This award is a testament to the hard work and professionalism of everyone across our Group and reflects our continued commitment to putting clients at the centre of everything we do.”
The Alan Boswell Group’s journey to success is a story worth telling. With its headquarters situated on Cambridge Business Park, the group has been a pillar of the community for over 40 years. Founded on the principles of providing friendly, expert advice, the organisation has grown to become one of the UK’s largest independent insurance brokers. Throughout its history, the group has remained true to its customer-first approach, continually investing in its people and the communities it serves. This commitment to excellence has earned the group a reputation as a trusted and reliable partner for individuals and businesses alike. As the group’s team, including Katherine Ryan, Wendy Burgess, Mike Greenland, Dave Martin, Adrian Rayner, Alastair Drew, and Heath Alexander-Bew, stood together to accept the award, it was clear that this recognition was not just a win for the organisation, but a celebration of the hard work and dedication of each and every team member.
The Alan Boswell Group’s customer-first approach is more than just a mantra; it’s a way of life. The group’s team of experts is dedicated to providing personalized service, taking the time to understand each client’s unique needs and tailoring solutions to meet those needs. This approach has led to exceptional client retention rates, with many clients remaining loyal to the group for years. The group’s commitment to its communities is also evident in its involvement in local initiatives, such as the Cambridge Standing Tall project in 2023. By supporting such initiatives, the Alan Boswell Group demonstrates its dedication to giving back to the community and making a positive impact on the lives of those around them. This award is a testament to the group’s unwavering commitment to its core values and its unrelenting pursuit of excellence.
The British Insurance Awards 2025 were a culmination of the UK insurance industry’s finest, with the Alan Boswell Group standing out among the finalists. The award recognizes outstanding performance in customer service, client retention, and overall excellence, making it a truly prestigious honor. As Aviva’s managing director of commercial, Dave Martin, presented the award to the Alan Boswell Group, it was clear that the group’s achievements had not gone unnoticed. The group’s continued investment in its people and communities, combined with its commitment to providing friendly, expert advice, had set it apart from the competition. This recognition serves as a reminder that, in an industry often dominated by large corporations, independent brokers like the Alan Boswell Group can still thrive and make a meaningful impact.
The Alan Boswell Group’s recent growth and success are a testament to its ability to adapt and evolve in an ever-changing industry. The group’s acquisition of three brokers has further bolstered its presence across East Anglia, solidifying its position as a leading independent insurance broker in the region. This expansion has not only increased the group’s reach but has also enabled it to offer an even broader range of services to its clients. As the group continues to grow and expand, it remains committed to its core values, ensuring that its clients remain at the forefront of everything it does. This award serves as a reminder that, even in a rapidly changing world, the Alan Boswell Group remains a constant, reliable partner for individuals and businesses seeking expert insurance advice.
In conclusion, the Alan Boswell Group’s recognition as ‘Insurance Broker of the Year’ at the British Insurance Awards 2025 is a truly deserving honor. The group’s dedication to customer service, client retention, and overall excellence has earned it a reputation as a trusted and reliable partner in the UK insurance industry. As the group continues to grow and expand, it remains committed to its core values, ensuring that its clients remain at the forefront of everything it does. This award serves as a testament to the hard work and professionalism of the entire Alan Boswell Group team, and we congratulate them on this outstanding achievement. As the group looks to the future, it is clear that its customer-first approach, combined with its commitment to excellence and community involvement, will continue to drive its success and solidify its position as a leading independent insurance broker in the UK.